The exhibition itself is in a small space but it packs punch with cabinets brimful of sumptuous pieces from the last ten years of MadeThought's output. Clients range from Adidas to Stella McCartney to Harrods and many more inbetween and what struck me most was that this was the work of a true collection of graphic designers.
What I mean by that is that there isn't much illustrative design here; this work spoke of the power of good photography, great typography and a detailed knowledge and love for print. There was more foil debossing and diecutting here than you can shake a stick at, but it was used to brilliant effect. Often the debossing was created using a clear foil, or a colour to match the substrate, and then rendered as a pattern to create both texture and rhythm. It was one of those exhibitions that makes you want to run back to your sketchbook and computer to experiment with a hundred different ideas.
If you want to catch it, you have exactly three days left but in the meantime, or if you don't make it, please enjoy these images of the retrospective, courtesy of September Industry.
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